Wasa: social

It’s a crispbread, not a cracker!

Wasa, a traditional Scandinavian crispbread, is twice the size and crunch of a cracker. Our social strategy focuses on connecting with our audience's daily routines, showcasing Wasa as the perfect snack or meal base with gourmet toppings for any occasion.

Despite a modest budget and limited resources, our small but mighty team pulls out all the stops to create beautiful engaging social content every month.

We also handle the photography for all new recipes featured on Wasa’s website. I’ve really enjoyed the opportunity to try my hand at some food styling and experiment with various props and textures to bring these recipes to life!

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